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How To Future-Proof Your Recruitment Business


In insight / By Mark Flynn / 30 May 2018

It has been another interesting week with a big focus on the recruitment sector.

Preparing for the future with Brexit holding us in its pessimistic vice like grip is difficult for many recruitment firms right now. However, one agency I met with last week is bucking the "Brexit mind freeze" with plans to invest in technology to ensure they become the global leader in their specialist sector.

In terms of their international growth plans, they want to be able to open new markets much quicker.

Unfortunately, at the moment if they employ someone in a different country it is a complete blind punt as to whether the consultant is going to work out or not.

What they want to be able to do is to ship a secure laptop with a full set of on-line internationally available cloud apps, including a softphone with back-end MI real-time reporting.

The business owners dream is to be able to wake up in the morning and see in real time from a single screen everyone across the international business is logged on, making calls and view current deals and the business financials.

With this model, they’d have a greater chance of quickly deciding if that new consultant, let's say in West coast USA, is going to be successful or not, and if they are no good they can get rid of them and slot their replacement in with limited disruption.

It is brilliant to see such ambition in the current climate and I look forward to helping them realise their goals.

Of course, no conversation about the future direction of the recruitment industry would be complete without discussing AI. And honestly, there are a lot of good reasons for that.

One of the big selling points for AI is how it will help in marketing and no industry has the need for marketing quite like the recruitment sector. For example, consultants can use AI to analyse the large amounts of data they hold to identify trends in how to attract candidates and keep them interested.

Also Chat bots are a great way of providing a personalised 24*7 concierge service to candidates, helping them through each step of the job hunting and interviewing process. For example, a Chat bot can facilitate preparing for an interview, filling out forms, booking meetings, organising car park spaces and providing reminders about anything they need to do.

Finally, security should never be far from top of mind for any recruiter. I want to take this opportunity to highlight one simple quick win - Two Factor Authentication (2FA). This is the number one preventative measure to stop any rogue employee taking you to the cleaners.

Imagine the scenario, you've just fired that nonperforming sales person at Friday 5.25pm, you believe you are prepared by killing their access to all systems at 5.24pm.

This individual takes massive issue with this and after a few beers they login remotely using their ex-colleagues’ username/password and start causing mayhem!

They were best mates, why wouldn't they share their login details!
Want to avoid this scenario?

Use 2FA. This requires a password along with a code which is sent to a mobile to unlock the account. In this case, the rogue employee will not receive the code!

For more information on anything in this article, please contact me.

Mark Flynn

Mark Flynn

Mark Flynn is Head of Sales for Nasstar PLC. Mark has wealth of knowledge & experience within the IT industry & plays an instrumental part in defining our long-term sales & go to market strategies.

London, England http://nasstar.com
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